With International Women’s Day around the corner, Evergreen Club, the online community for older adults, has launched its Women’s Day campaign titled ‘Lady Act Your Age’. In relation to the 2022 Women’s Day theme ‘Break The Bias’, the video highlights age-related stereotyping faced by elderly women in everyday life.
Through the video, Evergreen Club points out how older women are not allowed to be themselves and judged for whatever they do. They are often questioned for even doing mundane things like exercising and hanging out with friends. This stereotyping includes comments on their appearances, activities, how they live and how they behave.
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